Are Online Video Ads Wasting Your Time?
Bernard Gershon wrote an excellent article in Ad Age Digital entitled ‘Are Online Video Ads Wasting Your Time?‘ Well of course the answer is yes, but Gershon’s article is a good read if for no other reason that we hope the powers that be will continue to be nudged towards a new model. Gershon points out that ...
Trending with Nielsen Wire
There is an emerging trend of consumers seeing double with television, and not because they need glasses. As our society grows increasingly ADD, consumers are now relying on their smart phones and tablets to add to the television experience. Nielsen Wire has recently commented on this trend. The article, originally posted by Nielsen Wire on ...
