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YouTube as a Source of ‘Visual Journalism’

Posted by on Jul 17, 2012 in Applications, Content, Technology | No Comments
YouTube as a Source of ‘Visual Journalism’

YouTube may seem like nothing more than a go-to for funny cats and wannabe singers who help pass the time. But there is a new way to start thinking about YouTube: a news source. TechCrunch recently posted an article explaining how YouTube has become a form of ‘visual journalism.’ Instead of searching ‘Nyan Cat’, YouTubers ...

What’s Beautiful by Under Armour

What’s Beautiful by Under Armour

You+Media had the opportunity to work with our client Under Armour and their digital agency, Red Tettemer Partners to create a series of training tips that have been incorporated into UA’s What’s Beautiful Campaign,  a competition designed to redefine the female athlete.  Shot on location at Under Armour’s headquarters in Baltimore, our team worked with three trainers, Nancy ...

It’s About the Content

A recent article from AdAge Digital entitled, ‘AOL Touts New Scripted Series and Celeb-Fronted Video Content at ‘NewFront’’ discusses AOL’s intent to bring scripted digital content in the form of short episodes to AOL viewers. The videos will range from 5-7 minutes and use the likes of well-known celebrities such as Heidi Klum and Jennifer ...

The Ten Most Unexpected Media Places We’ve Seen

Posted by on May 15, 2012 in Advertising, Content, Content Marketing | No Comments

Clutter is everywhere we look – our eyes are constantly bombarded with advertisements. The media volume is so loud, it’s hard for a single note to be heard through the noise. In a recent article, AdAge listed the ten most unexpected and creative places for media. Take a look: AgAge Agency News Article: The Ten Most ...